Trusted by D2C health & wellness brands

Content that converts
for health brands.

Kyoji Health is a specialist content studio for direct-to-consumer health & wellness. We produce UGC, AI-powered creative, and the strategy behind it — built with regulation, medical disclaimers, and patient trust baked in.

Partnering with health & wellness teams from

Services

Three engines.
One conversion system.

We don't ship one-off posts. We build repeatable content engines — so every dollar you spend on paid or organic keeps compounding.

01 · UGC Content

Vetted creators who sound like your customers.

A curated network of health-literate creators. We cast, script, review, and ship UGC at volume — every deliverable routed through our compliance layer.

  • Creator casting & briefing
  • Script review for health claims
  • Multi-variant hooks & edits
  • Usage rights & whitelisting
03 · Conversion Strategy

A content system tied to LTV, CAC, and payback.

We start with the funnel, not the feed. Messaging, offer architecture, and a testing roadmap that ties every asset to a business metric — not vanity.

  • Messaging & positioning
  • Funnel & offer audit
  • Creative testing roadmap
  • Weekly reporting rituals
Why Kyoji

Built for health.
Not retrofitted for it.

Generalist agencies learn about disclaimers after their first FTC warning letter. We built our studio around the rules from day one — so your brand stays credible, compliant, and conversion-ready.

Regulation-aware by default

Scripts reviewed against FDA, FTC, and ASA guidance before a creator ever hits record.

Disclaimer-first creative

Medical & "individual results may vary" language woven in — without killing the hook.

Patient-grade empathy

Tone calibrated for people navigating sensitive conditions — not just scroll-stoppers.

Reviewed by experts

Science and medical content specialists focus on accuracy to build trust.

Outcomes

Creative that moves
CAC, not just likes.

We measure by what finance cares about: new customers, payback, and LTV. Here's what happens when content is run as a system.

0%
Avg. CAC reduction
across 6 D2C wellness brands, 90-day window
0×
Creative output
vs. in-house baseline, with AI + UGC hybrid pipeline
0%
Lift in conversion rate
landing pages rewritten with Kyoji messaging framework
0FTC flags
Compliance incidents
since inception, across 2,400+ assets shipped
Case study · Metabolic wellness brand

From "ads don't work for us" to a 6.4× ROAS month.

We replaced a single polished hero ad with a 40-variant UGC + AI library, rewrote the PDP copy around symptom-first language, and built a weekly test loop. In 11 weeks: CAC down 38%, subscription retention up 22%.

38%CAC down
6.4×ROAS peak
22%Sub. retention ↑
How we work

A 30-day path
from brief to breakthrough.

  1. 01

    Diagnose

    Funnel audit, creative audit, claim audit. We find where trust — or conversion — is leaking.

  2. 02

    Message

    We rebuild positioning around the symptom, the outcome, and the regulatory line you can say.

  3. 03

    Produce

    UGC casting + AI variant engine ship a test library in week 2. All pre-reviewed for claims.

  4. 04

    Iterate

    Weekly review. Kill losers, scale winners, brief the next batch. CAC compounds down.

Questions

Things founders ask us first.

Do you only work with brands that have FDA-approved products?
No. We work with supplements, DTC pharma, med-aesthetic, telehealth, mental wellness, femtech, and more. The common thread is that you're making health claims — implicit or explicit — and you care about getting them right.
Can AI content really be used in a regulated category?
Yes — when it's paired with human-in-the-loop QA and a medical reviewer. We use AI to generate variants and iterate fast, and humans to guarantee every output is on-brand and on-policy.
How do you work with our internal legal and medical teams?
We plug into your MLR (medical, legal, regulatory) review or run one if you don't have one yet. Every asset ships with claim citations and a version history so approvals take hours, not weeks.
What's the minimum engagement?
Our standard engagement is 90 days, because that's how long it takes to produce, test, and see payback on a creative system. We also offer 2-week strategy sprints for teams not ready for production.
Do you replace our in-house creative team?
Usually we make them faster. We act as the velocity + compliance layer so your in-house team can focus on brand, product, and the creative only you can make.
Book a strategy call

Let's turn content
into your growth engine.

30 minutes. We'll audit your current funnel and creative live, and show you exactly where Kyoji would move the needle.

No pitch deck. No fluff. Just numbers and next steps.