Kyoji Health is a specialist content studio for direct-to-consumer health & wellness.
We produce UGC, AI-powered creative, and the strategy behind it —
built with regulation, medical disclaimers, and patient trust baked in.
"Day 14 — I didn't expect it to actually work. Here's what I noticed…"
Individual results may vary. Not medical advice.
48.2k3.1k2.4k
UGC · Approved for paid
Compliance
✓ No unapproved claims
✓ Disclaimers present
✓ Reg-reviewed script
AI Ad Variants
Hook AHook BHook C+24 more
Partnering with health & wellness teams from
NovaDerm
Lumina Rx
Kindred Health
Myko Labs
Vela Nutrition
Orenda
Services
Three engines. One conversion system.
We don't ship one-off posts. We build repeatable content engines — so every
dollar you spend on paid or organic keeps compounding.
01 · UGC Content
Vetted creators who sound like your customers.
A curated network of health-literate creators. We cast, script, review, and
ship UGC at volume — every deliverable routed through our compliance layer.
Creator casting & briefing
Script review for health claims
Multi-variant hooks & edits
Usage rights & whitelisting
Most requested
02 · AI-Powered Content
Ship 50 creative variants a week without losing the human.
We pair a library of trained prompts and AI avatars with human editors and
a medical reviewer. The result: scale without the slop, and without the risk.
AI avatars & voiceover cloning
Static & motion ad variants
SEO + LLM-answer content
Human-in-the-loop QA
03 · Conversion Strategy
A content system tied to LTV, CAC, and payback.
We start with the funnel, not the feed. Messaging, offer architecture, and a
testing roadmap that ties every asset to a business metric — not vanity.
Messaging & positioning
Funnel & offer audit
Creative testing roadmap
Weekly reporting rituals
Why Kyoji
Built for health. Not retrofitted for it.
Generalist agencies learn about disclaimers after their first FTC warning letter.
We built our studio around the rules from day one — so your brand stays
credible, compliant, and conversion-ready.
Regulation-aware by default
Scripts reviewed against FDA, FTC, and ASA guidance before a creator ever hits record.
Disclaimer-first creative
Medical & "individual results may vary" language woven in — without killing the hook.
Patient-grade empathy
Tone calibrated for people navigating sensitive conditions — not just scroll-stoppers.
Reviewed by experts
Science and medical content specialists focus on accuracy to build trust.
Compliance reviewApproved
Hook"I stopped scrolling after week 2…"✓
Claim"Clinically proven to cure…"✕
Revised"In a 12-week study, participants reported…"✓
Disclaimer"Individual results may vary. Not medical advice."✓
Dr. L. Andrade, MD
Medical reviewer · Kyoji
Outcomes
Creative that moves CAC, not just likes.
We measure by what finance cares about: new customers, payback, and LTV.
Here's what happens when content is run as a system.
0%
Avg. CAC reduction
across 6 D2C wellness brands, 90-day window
0×
Creative output
vs. in-house baseline, with AI + UGC hybrid pipeline
0%
Lift in conversion rate
landing pages rewritten with Kyoji messaging framework
0FTC flags
Compliance incidents
since inception, across 2,400+ assets shipped
Case study · Metabolic wellness brand
From "ads don't work for us" to a 6.4× ROAS month.
We replaced a single polished hero ad with a 40-variant UGC + AI library,
rewrote the PDP copy around symptom-first language, and built a weekly
test loop. In 11 weeks: CAC down 38%, subscription retention up 22%.
38%CAC down
6.4×ROAS peak
22%Sub. retention ↑
ROAS · 11-week window
How we work
A 30-day path from brief to breakthrough.
01
Diagnose
Funnel audit, creative audit, claim audit. We find where trust — or conversion — is leaking.
02
Message
We rebuild positioning around the symptom, the outcome, and the regulatory line you can say.
03
Produce
UGC casting + AI variant engine ship a test library in week 2. All pre-reviewed for claims.
04
Iterate
Weekly review. Kill losers, scale winners, brief the next batch. CAC compounds down.
Questions
Things founders ask us first.
Do you only work with brands that have FDA-approved products?
No. We work with supplements, DTC pharma, med-aesthetic, telehealth, mental
wellness, femtech, and more. The common thread is that you're making health
claims — implicit or explicit — and you care about getting them right.
Can AI content really be used in a regulated category?
Yes — when it's paired with human-in-the-loop QA and a medical reviewer.
We use AI to generate variants and iterate fast, and humans to guarantee
every output is on-brand and on-policy.
How do you work with our internal legal and medical teams?
We plug into your MLR (medical, legal, regulatory) review or run one if you
don't have one yet. Every asset ships with claim citations and a version
history so approvals take hours, not weeks.
What's the minimum engagement?
Our standard engagement is 90 days, because that's how long it takes to
produce, test, and see payback on a creative system. We also offer 2-week
strategy sprints for teams not ready for production.
Do you replace our in-house creative team?
Usually we make them faster. We act as the velocity + compliance layer so
your in-house team can focus on brand, product, and the creative only you
can make.
Book a strategy call
Let's turn content into your growth engine.
30 minutes. We'll audit your current funnel and creative live, and
show you exactly where Kyoji would move the needle.
No pitch deck. No fluff. Just numbers and next steps.